RBC: Apple Underestimated Post Holiday iPhone Demand

April 4, 2008 at 5:15 pm Leave a comment

     A few days ago, Gene Munster of Piper Jaffray reported in a research note to clients that current generation iPhone shortages are largely due to a production ramp down in anticipation of a new 3G model. Today RBC Capital rebuts this argument by saying that Apple’s low iPhone stocks are a result of “unanticipated strong post-holiday sales of the device”. In other words, Apple simply underestimated post holiday demand and therefore, production of current generation models needs to be ramped up again. As my iPhone sources have also previously confirmed, Apple’s next gen iPhone is due to be released in June.



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